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1 year agoFor those who don’t know, the strategy is called Embrace, Extend, and Extinguish. The phase comes from Microsoft who used this to (try to) crush competing document editors, Java implementations, browsers, and operating systems. Other big tech companies employ similar strategies.
Facebook coming to the Fediverse is the Embrace phase of this process and that makes Mastodon, Lemmy, Kbin, Misskey, and Akkoma the competitors.
the things you like about Reddit didn’t exist when Reddit was the new alternative to the enshittification of Digg. KBin is brand new and Lemmy was not much more than a tankie hub until recently.
KBin and Lemmy will build the communities you’re looking for over time. The question is: do you want those communities to develop under the shadow of the same algorithms, bots, and content you see on corporate social media, or do you want something new?